PHILIPSBURG:---- Ten years and three ways to celebrate! The region’s largest cancer fundraiser, CIBC FirstCaribbean’s Walk for the Cure, celebrates 10 years this year and is giving the bank’s businesses across the region three ways to mark the milestone – the traditional walk with friends and family, a drive for the cure or a virtual event. The bank’s Walk Management teams have recently started their planning for this year’s event, which takes place during the first weekend in October.
“Covid-19 has caused us to be constantly looking for creative ways in which to continue to engage in all aspects of our lives, and the celebration of our 10th anniversary hosting Walk for the Cure is no exception. We have asked our various business units to choose the type of activity which best suits the prevailing public health scenario in their territory,” said executive co-chair of the walk and Managing Director, Retail and Business Banking, Mark St. Hill
He thanked the thousands across the bank’s 16-member regional footprint as well as sponsors and staff members for “walking with us over the decade, whether you were there from that very first walk or joined us along the way, your support has made a fundamental difference in the lives of persons directly affected by cancer and their families. Your funding and your fellowship has been invaluable”.
His fellow executive co-chair and the bank’s Managing Director, Wealth Management Dan Wright said he looked forward to the support of the region’s corporate sector for this year’s walk given the challenges which many of the cancer care and support charities that benefit from the proceeds of the walk are facing.
“Many of these charities are struggling as a result of reduced donations while at the same time recording an increased demand for their services,” he noted.
“We are very much aware of the challenges which the Covid-19 pandemic has dealt with many businesses. Indeed, the last year has been a struggle for businesses of all sizes as they have sought to reposition and prioritize in order to remain viable. However, we are hopeful that resources, however, limited will be found to support the vital work of those charities and institutions that we support with our walk,” he added.
In St. Maarten, Walk for the Cure 2021 takes to the road for its first-ever “Drive for the Cure” motorcade to be held on October 3rd. Partnering with the Positive Foundation for the third consecutive year, all proceeds will assist the foundation in its continued efforts - supporting Breast and Prostate cancer warriors and providing education and awareness to the public.
Ahead of October 3rd, the St. Maarten team will also, host a series of events such as “Baking for the Cure” and “Raffle for the Cure” within its branches. Persons wishing to support the cause can make contributions at the branches via the walk’s donation drop boxes or via CIBC FirstCaribbean Account C/A 10055400.
The walk began as part of the celebrations to mark the bank’s 10th anniversary and takes place across its 16-member footprint. It has raised over USD$2.9 million over the past nine years.
The funds generated from the walk are used primarily to assist with the purchase and maintenance of equipment used in the diagnosis and treatment of cancer patients.
They are also used to provide assistance, care, and counseling to patients and their families as well as to raise awareness, and stress the importance of early detection, through education campaigns across the region.
